People often go for cheaper bedding because they think they’re saving money. But how much are consumers really saving by not investing in quality bedding like Certified Egyptian Cotton? Out of all of your home life essentials, your sheets are one of the most important parts of the house!

We spend a total of 33 years of our lives centered around sleep!

According to the Huffington Post Australia, we spend an average of 7 years trying to get to sleep and 26 years actually sleeping. That’s a total of 33 years of our lives centered around sleep, and a majority of that is spent in our beds!

But it doesn’t stop there! Sleep impacts all aspects of our lives, in and outside of the bedroom! Having a regular sleep schedule with an adequate amount of rest boosts our immune system and our overall mental health! Better sleep even helps with our safety – as 20% of traffic incidents are sleep-related! In fact, sleep disorders in children have tripled in the last 10 years alone, which then affects their immunity, behavior problems, and concentration.

So if you didn’t believe it before, you now have the proof just how important sleep is, which is why investing in your bedding is investing in your well-being.

Invest in Quality

Investing in a quality, 100% Certified Egyptian Cotton sheet set – like Pure Parima’s Yalda Sheet Set – ensures that you won’t have to restock your sheet supply yearly, or hardly ever. Egyptian Cotton is resilient and doesn’t deteriorate quickly, which means that Egyptian Cotton holds up better wash after wash and retains its color so you never have to worry about faded sheets. 

What makes Egyptian Cotton so durable is the fact that pure Egyptian Cotton is made of extra-long staple fibers. Extra-long staple fibers are spun into yarns that have fewer breaks which results in less unsightly pilling or fraying and a stronger sheet overall.

Egyptian Cotton is also great for hot sleepers because of how lightweight and breathable it is. Our Yalda and Ariane bedding collections feature a sateen weave, making our sheets and duvets soft and silky to the touch, and great for moisture-wicking so you don’t wake up drenched in sweat during hotter nights. You’ll feel cool and soothed all night long.

Investing in quality bedding is key to a better night's sleep. But don't just take our word for it. Learn what other bedding experts had to say by reading more here!

Shop the best Egyptian Cotton sheets at PureParima.com